"This interactive video tool provides more information about objects in a video when a user clicks on them. For example, as the video plays, you can move the mouse over the product to see where more information is available. Then you can click the summary information to go to a merchant website for details."
"Asterpix enables users to easily create hypervideos and share them through websites, blogs and email. Analogous to hypertext, hypervideo provides an interactive experience by allowing viewers to select objects of interest to get more information or navigate the video."