One step at a time

Facebook marketing course with emarketeers now launched

Fellow trainer Jon Worth and I have been working together to produce a new course in Facebook marketing for emarketeers, which duly launched this week. What’s surprising, considering the scale and popularity of the social network, is that there are few courses out there looking at this topic. We hope what we’ve put together will be useful, practical and hands on, taking a balanced (not evangelical) approach. Jon brings strong experience in implementing campaigns both practically and technically to compliment my more strategic side, so it should be a really good day’s course.

Following this training course, you will be able to: Continue reading → Facebook marketing course with emarketeers now launched

Understanding the latest Facebook changes and their implications

These are the slides I put together for a very short presentation at the Chinwag Facebook Marketing conference on the 6 October 2011. It’s aim is to summarise what was discussed at Facebook’s September 2011 F8 conference which introduced the Timeline and Open Graph Apps. It also goes through a few other changes that have recently taken place on Facebook that people may not be aware of.